Tag Archives: consumer preferences

Summer Vacation!

beachAfter putting it off for EVER, I finally booked my summer trip: me and the wife to San Diego in August. Interesting to learn that Delta Airlines has special “comfy” seats for an extra $70 – extra leg room, better cushions, etc. We decided to go for it (it’s a five-hour flight!) I will let you know how that turns out.

Anyway, despite the continuing economic calamity, summer travel is just what we DO in the USA. So, if travel is on your agenda this summer, here are some informative, money-saving links for your perusal.

Summer travel tips from Travel + Leisure

Conde Nast summer travel guide

US theme parks under $50

Places to visit while they are still cheap

National Geographic summer travel tips

USA Today suggests gadgets to bring on your summer trip

Real Simple magazine travel savings tips

US News best cheap summer vacations

And finally…

Summer travel advice: try being nice!

So, what’s on your schedule this summer? Is it business as usual, or are you cutting back? Let us know… and safe travels!

Summer Begins!

summer-icon

Memorial Day has passed and summer has commenced. What are your plans? A big vacation? A couple of smaller weekend getaways? Whatever your plans  – or even if you have NO plans – there seems to be a Top Ten list to help you make smart choices with your scarce entertainment dollars. Here are a few lists to get you started…

The best gas grills

The best airlines

The best hotels

The best ice cream

The best sunscreen

The best rental car companies

21 best US vacation spots

The best beaches

America’s best hot dogs

See any of your favorites on these lists? Let us know!

(photo: fxw.org)

Consumer Secrets: Household Edition

As a follow-up to our last post, here is another sampling of Consumer Reports 101 Consumer Secrets. I think many of these tips share a common trait: that we have forgotten common sense, old-timey “home remedies” in favor of the constant need for something to be NEW and IMPROVED! Hey, I’m in marketing. I get it. Anyway, here are some tips. As they say, your mileage may vary.

  • Refrigerator: The area around the vent is the coldest, the shelves on the door are warmest, so store accordingly.
  • Rice: May contain arsenic. So cook it twice the amount of time the package recommends.
  • New and Improved? Maybe not. Moldy oldies like Pine-Sol and Fels Naptha are still tops among cleaners.
  • Coffee: Clean coffee pots with dissolving denture tablets. Weird!
  • Carpets: That super-low setting is great for getting out dirt and sand. For regular use, however, it will really wear out your carpet.
  • Fire! That fire extinguisher under the sink has an expiration date. Learn it!
  • More fire! There are 2 types of smoke detectors – ones that detect fast-moving flames and ones that detect slow-smoldering fires. You might need both, but at least be sure what you are getting.

Of course, not all common sense solutions are created equal. I remember one such piece of advice: “Did you know Coca-Cola will clean your toilet just as well as Comet?” The part they left out: “Did you know Coca-Cola is about 3 times as expensive as Comet?”

More tips at the original article, so check it out. And have a great weekend!

This Year’s Prom Theme? Going Broke (Again!)

prom-limoTime for an update on a story from last year. It seems that, despite a continuously brutal economy, one area we aren’t cutting back on is our kids’ high school prom.

Visa says American families who have teenagers will spend an average of $1,139 each on the prom, a five percent boost, or roughly $60 dollar increase compared to the average amount spent in 2012 of $1,078.  KARE 11 News

What are we spending?

  • Northeastern average: $1,528
  • Southern average: $1,203
  • Western average: $1,079
  • Midwestern average: $722

And it appears, once again, that the brokest among us spend the most.

Visa also says one troubling statistic is that parents surveyed who fell in the lowest income brackets (less than $50,000) plan to spend more than the national average, about $1,245. Parents who make over $50,000 a year plan to spend less than that, an average of $1,129.  KARE 11 News

It’s madness. I see two culprits: TV shows like “My Super Sweet 16”… and parents that can’t say “No.” One bright spot: kids appear to be paying about 40% of the bill, with mom and dad coughing up 60%

BTW, the article also explains ways to cut some of these outrageous costs, so check it out!   What are your thoughts?

(photo: lipartyrides.com)

In Case of Emergency…

emergencyI don’t know…it feels like today calls for a “public service” post instead of the usual consumer fun.

So, this was the week of the Boston Marathon attack and the fertilizer plant explosion in Texas. Still fresh in our memories are the shootings at the school and the movie theater and Hurricane Sandy.

If you happened to know anyone involved – and I have an acquaintance that had been tweeting about running his first Boston Marathon for weeks – you immediately wonder about his or her safety. And you keep wondering, because cellular service instantly crashes and the TV news is completely unreliable.

What’s the solution? It takes some forethought and preparation. We begin with some good news, and it is this:

That doesn’t mean your phone is useless. Text messages are a much better option than calls, because they take up less of a cell site’s resources and because if they can’t get through, they automatically keep trying. If you are connected to the Internet or can find nearby free Wi-Fi, email and Twitter are also quicker, more reliable options.  MoneyTalksNews.com

Now, let’s go worst-case scenario… what if something happens to your physical self, and you can’t communicate? Plan ahead, and remember this acronym: ICE. It stands for In Case of Emergency, and more and more first responders are learning it. Basically, you set up an emergency contact on your phone with the last name ICE, and the first name MOM or HUSBAND or WIFE. If a rescuer finds you unconscious, he will know what to do. Also, if you have a memo or reminder app, you might want to enter some medical history, or at least any medication allergies you may have. Of course, you will have to take off the password protection on your phone.

So, that’s it. Here is some extra reading that explains all of this in greater detail. Again, thoughts and prayers to our friends in Boston and Texas. And please stay safe!!

Cellphone Networks Fail in Emergencies: Here’s What to Do

Five Minute Lifesaver: ICE Your Cell Phone

4 Easy Ways to Get Free Wi-Fi

How to Set Up an ICE Contact

Tax Time 2013!

no-stress-tax-tips-600Standby for our annual, obligatory “Last Minute Tax Tips” post!

You might be thinking: How can it be tax time? There’s still snow on the ground! Well, you better hitch up the sleigh, because Uncle Sam waits for no man, snowman!

Anyway, the web is full of hundreds of articles on last minute tax advice, all of which I will share now and here are a few to ponder.

And FYI, in recent years, Tax Day has been postponed for the weekend, or due to some holiday. But this year, Tax Day goes Old School, i.e., April 15. Yay, tradition!

So, as a humble public service from your humble public servant (me) here are the links to everything you need to know. Have a good weekend!

Forbes     •     CBS News     •     Investopedia     •     US News Money

Fox News     •     TurboTax     •     Money Talks News

Wall Street Journal     •     Yahoo Finance     •     Detroit Free Press

State(s) of Happiness, 2013

The darker green ye see, the happier ye be! Arrr!
The darker green ye see, the happier ye be! Arrr!

Well, the 2012 results have just been released, anyway. Today, we revisit and update a topic from June of last year.

Who are the happiest Americans? And how would be know? Well, you interview a BUNCH of people all across the United States – DAILY, for a WHOLE YEAR – and you draw some conclusions!

Gallup rated each state on the following: life evaluation, emotional health, physical health, work environment, healthy behaviors and basic access to services and amenities.  Drum roll please…

Happiest States 2012 (with 2011 score)

10 Massachusetts (14)…09 Iowa (16) …08 New Hampshire (9)…

07 Nebraska (8)… 06 Montana (10)…05 Vermont (12)…

04 Utah (5)…03 Minnesota (3)…02 Colorado (6)… 01 Hawaii (1)

Dropping out of top 10 from last year:  Kansas, Alaska and North Dakota

Unhappiest States 2012 (with 2011 score)

41 Oklahoma (39) …42 Indiana (38) …43 Louisiana (36)…

44 Ohio (46) …45 Alabama (45)…46 Arkansas(44) …

47 Tennessee (41) …48 Mississippi (48)…49 Kentucky (49)…

50 West Virginia (50)

Climbing out of the bottom 10 (yay…?) Delaware, Missouri, Florida and Nevada

So that’s the rundown. What do you think? Are you in a “happy” state? An “unhappy” state? Do you agree or disagree with this assessment? Let us know! Check out the whole report, and have a great weekend!

JC Penney Turns Over an Old Leaf

At JC Penney, it’s “so long, Everyday Low Prices” and “welcome back, Big Saturday Sale!”

We last visited this topic back in May 2012 (see The Return of the Saturday Sale.) By that time, it had been decided that JCP’s experiment with ditching sales in favor of their “Fair and Square,” i.e. Everyday Low Prices, wasn’t exactly working out.

In fact, business is down 20%, a loss of $160 million. Of course, JCPenney’s CEO says, no, this is still the right idea. You just haven’t caught on yet. It’s YOUR fault, dummies! (I may have added that last bit.) …Me, MindFieldLive 5/18/12

Apparently, JCP boss Ron Johnson was determined not to panic, so he “let it ride” until they had lost a cool billion dollars.

Now, it’s Back to the Future, and JCPenney has thrown in the towel. That is, they are taking that towel and boosting its price by up to EIGHTY PERCENT…then immediately putting it on sale and slapping a “30% OFF” sticker on it!

A pair of Nike swimming trunks priced at $25, for example, has been raised to $45, according to data reviewed by The Post. A bikini top under the retailer’s Arizona label was hiked to $24 from $15, while an Arizona men’s polo shirt is now $14, up from $9, the data show. New York Post

So, it’s back to the way things once’ta was. The question is, will the customers return? I recall a lot of EMOTION surrounding the death of the Saturday sale… are you happy now? Will you go back to JCP or have you moved on? Let us know, and have a great weekend!

Lose Weight Get Paid!

scarebux

Or, just the opposite! Sometimes we need a little incentive to change our habits. In this instance, it’s cold hard cash!

Researchers followed 100 Mayo Clinic employees over the course of a year as they took educational classes on how to eat healthy and lose weight. They were broken up into several groups – some of which got financial incentives to shed the pounds and others that just got the classes.  CNN.com

What they found is that the people getting cash incentives lost around 9 pounds on average in the course of the year, vs. the info-only folks who lost 2.

Programs like this are not exactly new. “About 86% of large employers are already offering some kind of financial incentives to help employees reach their health goals,”  (CNN again.)

Here employees who lost received $20. BUT, if they gained, they owed $20. This is effective for two reasons. Reward is nice, but reward and penalty together are even more effective. Second, these types of programs can get really expensive. Losers helped pay the winners in this case, and helped keep the cost of the program lower for the company.

So, what are your thoughts? Have you done this at your  company? Did it work? Read the original piece, and let us know!

Don’t Buy These Foods?

Wow, Google Image Search...that's the best you got?
Wow, Google Image Search…that’s the best you got?

I love lists like these because people take them so personally. “You’re wrong, stupid and ugly!”, etc.  Nevertheless, an article has been published citing the 27 Foods You Should Never Buy Again.

Looking down the list, these no-no foods seem to fall in a few categories:

  • Luxury items, where quality is high, but so is the price, and you could make them yourself for much less.
  • Healthy items, where price can be high, and where a negative element is often replaced by a different negative element with less bad press.
  • Convenience items that you can almost always make yourself for less, and are packed with preservatives.

So, let’s take a look at some highlights…

  • “Blueberry” items: Fad foods, yay! All it takes is for someone to say “Blueberries are BURSTING with anti-oxidants” and, suddenly, blueberries are in everything. Problem is, it’s usually just blueberry flavor with none of the supposed benefits!
  • Reduced fat peanut butter: A recurring theme: they take out a vital ingredient and claim you won’t notice the difference. Here, what they take out is fat. What they add so you won’t notice the difference is sugar.
  • Tomato-based pasta sauces: My favorite on the list. I abandoned the name brand jars of spaghetti sauce long ago in favor of Walmart’s “Italian style (basil, oregano & garlic) diced tomatoes” in the can.
  • Energy drinks: Just stick to coffee. If you nod off in the afternoon and Robert Goulet sneaks into your office and messes with your stuff, well, that’s entertaining, at least.
  • Gluten-free baked goods: Unless you are diagnosed with gluten intolerance or celiac disease, you are participating in another food fad. You are paying higher prices, eating ingredients that are bad in different ways, and getting no benefit.
  • Foods made of WOOD: You’ll have to read this for yourself. Keyword: cellulose.
  • ‘Gourmet’ frozen vegetables: Frozen peas? Cheapest thing you can buy. Frozen peas with 11 herbs and spices and a rich creamy saffron butter sauce? Not so much!
  • Premium frozen fruit bars: Come on! Ice tray, fruit juice, Saran wrap, and tooth picks. DONE!
  • Spice mixes: Dudes fall into this trap most often with grilling or barbecue “rubs.” Wise up, dudes!
  • Trail mix: Been making our own for years using raisins, peanuts and coconut shavings. Wouldn’t call it healthy, but it’s cheap!
  • ‘Snack’ or ‘lunch’ packs: Don’t forget to pack your lunch…full of salt and preservatives!!

And there are 16 more on the list, so check it out, give us your opinion, and have a great weekend!