Tag Archives: fast food

Fast Food Funk

sad burgerWe talked last week about people’s favorite fast food joints, with Chick fil A coming in at #1, and Hardee’s at #20. Here is the flip side. An article in Business Insider reports on a survey done by Morgan Stanley asking folks, “If you have stopped going to a certain fast food place, or you’re thinking about quitting…Why?” The answers ranged from Too Expensive, to Quality Going Downhill, to Eating Healthier, and so on. See if any of these sound familiar to you…

Why Would You/Did You Quit…

  • McDonalds: Eating healthier, don’t trust quality, artificial ingredients
  • Starbuck’s: Too expensive
  • Red Lobster: Too expensive
  • Burger King: Quality, service decline
  • Domino’s: Boring, unappealing menu

Now, these are subjective, personal opinions. They don’t always reflect facts on the ground. For more on that, read this piece about how Millennials gripe and complain and disparage McD’s…but they eat there far more than any other place! Anyway, lots more at the original piece, so check it out!

So, how about you? Have you cut back on fast food? Any place in particular? Why? Let us know over at the MindField Online Facebook page, and have a great weekend!





This Fast Food Survey is Making Me Hungry

hamburgerThere’s talk of a fast food backlash, but I don’t know. McDonalds is certainly hurting; Millennials just don’t want to go there. Others are doing OK, however, and it’s not just the new upstarts. Old warhorses like Dairy Queen are getting excellent scores in public opinion.

A recent survey asked 10,000 people to rate fast food chains, and here are the top 20 achievers for 2015:

  • Chick-fil-A
  • Papa John’s
  • Dairy Queen
  • Panera Bread
  • Subway
  • Sonic Drive-In
  • Dunkin’ Donuts
  • Pizza Hut
  • Popeye’s
  • Taco Bell
  • Starbucks
  • Chipotle Mexican Grill
  • Wendy’s
  • Arby’s
  • Little Caesar’s
  • Domino’s
  • Panda Express
  • KFC
  • Burger King
  • Hardees

It’s a pretty tight spread, with #1 Chick-fil-A earning 82% satisfaction, and #20 Hardees earning 72. By the way, McDonalds was in 21st place. Of course, your mileage will vary. Asking folks to describe their feelings is a pretty subjective thing!

How about you? Does this look like a good list? Any of your favorites missing? Any here surprise you? Let us know over at the MindField Online Facebook page, and have a great weekend!