Tag Archives: father’s day

Father’s Day Spending 2015

fathersday01It seems like the consumer journalists are always trying to paint some kind of social significance around the fact that we generally spend less on Dad for Father’s Day than we do for Mom on Mother’s Day. In fact, it’s something like $21 billion for Mom, and $13 billion for Dad. But, do you know a dad who actually gets upset about this? Me neither.

Still, it’s interesting to look at the stats, as we tend to do around here for the major holidays. So, once again, it’s time for Father’s Day by the Numbers, 2015 edition!

According to the National Retail Federation….

  • 75%: Will celebrate Father’s Day
  • $12.7 billion: Total spending for Father’s Day
  • $115: Average spent per dad
  • 40%: Will buy clothing
  • $1.7 billion: Spent on clothing
  • 43%: Will buy “experience” items, such as ballgame tix or dinners
  • $2.6 billion: Spent on experience items
  • 52%: Buying for dad or stepdad
  • 28%: Buying for husband
  • 9%: Buying for son who is also a dad

If holiday statistics are your thing, then be sure to check out the rest of the NRF survey! How about you? Who are you buying for? What will you give? How much will you spend? Let us know over at the MindField Online Facebook page, and HAPPY FATHER’S DAY from MindField Online!

Undervalued Dad?

sliders
As I recall, we got mom EIGHT sliders…

An article out today asks the question, “Are American dads undervalued?” Meaning, is Father’s Day less important than Mother’s Day? It goes on to answer “yes,” and then tries to make a very big deal out of it. Frankly, I don’t know any dads who are offended by this.

The numbers do make the case, however. A survey by the National Retail Federation sampled over 6000 people regarding their Father’s Day spending for 2014. Check it out…

  • $12.5 billion – The total amount spent for Father’s Day
  • $20 billion – The total amount spent for Mother’s Day
  • $113.80 – Amount spent on each dad (husband, grandpa, etc.)
  • $162.94 – Amount spent on each mom (wife, grandma, etc.)

You can read the rest of the report HERE.

So, yeah, we spend more on mom. Why do you think this is? Does this mean we “undervalue” dad? Do you think dad is offended by this? Would YOU be? Let us know over at the MindField online Facebook page, and Happy Father’s Day!